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# Monday, September 10, 2007
My Manifesto
Posted by maria

Hi Writers,
A writer friend of mine pointed out a particularly harsh remark about Writer's Digest on Scott Oden's blog that I'd like to respond to here. 
 
Here's a passage from his post:
I started writing and submitting in 1984. Back then, you had to do some serious legwork to discover not only where to send stories, but what editors were on the lookout for. There was no Internet, at least, not for mass public consumption, so market research involved hoofing it to the library—which had an impressive array of periodicals—and jotting down info from the masthead, or browsing their old and battered copy of Writer’s Market. This was back when Writer’s Digest was actually a useful resource and not a mouthpiece for the vanity press industry, as it is today.

Since these remarks show little knowledge of Writer's Digest or the magazine industry, I'd like to point out a few relevant facts and let you judge for yourself.

Writer's Digest magazine has been in existence since 1920, and "vanity press" advertising has been included since its inception.
• All of the writing magazines (our competitors) also include "vanity press" advertising.
• A typical magazine has an editorial/advertising ratio of 60/40.
• The editorial/advertising ratio of Writer's Digest is 80/20. (80% editorial content/20% ads).
• All magazines rely on advertising to help cover the enormous costs of production and shipping.
• Without advertising revenue, subscription and newsstand prices would be prohibitively expensive for readers. The price would have to double (at least) in order for the magazine to continue to exist.
• Without advertising, it would be impossible to continue providing such a wealth of free online content.

Finally, as the editor of Writer's Digest, it's difficult for me not to take Oden's remark personally because it calls into question the integrity of our editorial staff, as journalists and editors. I can speak for my entire staff when I say that we are no one's mouthpiece. Everything in the 80% of the magazine that's editorial content is chosen by our editorial staff. And we do not do advertorials.

Nobody tells me what to say, what to think, what to write or what to include in Writer's Digest—not our publisher, not our advertising rep and certainly not our advertisers. The only people I listen to when it comes to our editorial content are my editors and our readers.

I've read just about every piece of Reader Mail that's come to Writer's Digest in the four years I've been on the masthead and I communicate with our readers on a daily basis, on our forum and through this blog.

I spend most of my time thinking about the magazine—how to continually make it better and how to serve our readers better. I would confidently and proudly put Writer's Digest today up against the Writer's Digest of any era, even the one Scott Oden waxes poetic about. I think it's a disservice to other writers that Oden disclaims the very resource that he admits helped bring his success in the first place.  

If you have any questions or concerns about any of this, please don't hesitate to leave a comment here, or you can find me on our forum in the WD Editors section.

Keep Writing,
Maria Schneider
Editor
Writer's Digest


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Monday, September 10, 2007 3:08:53 PM (GMT Daylight Time, UTC+01:00)  #  Comments [8]
# Friday, September 07, 2007
PROJECT 20/20 BUILD MY BLOGROLL: WEEK 4 ADD!
Posted by maria

Hi Writers,
It's the fourth week in my ongoing quest to add one writer's blog to my blogroll each week for 20 weeks.

If you've been following my Project 20/20, one thing you've probably noticed is that I have eclectic tastes. After last week's choice of J.A. Konrath's blog A Newbie's Guide to Publishing, there was some discussion on our forum about whether a writer's blog should offer entry into their personal/writing life.

I think there is a place for it. If you're able to craft scenes from your life into writing for your blog that's relevant to others, I say go for it.

The number one problem I see though, is that many writers, when writing for their blog, seem to forget the number one prerogative for all writers: respect your reader.

They're including lots of mundane, undigested, stream-of-conscious type stuff that doesn't make a lot of sense or have relevance to anyone outside of their circle of acquaintances. I'd strongly recommend that if you're keeping a blog as a highly personal journal or diary—keep a password on it so it's out of the public domain. You don't want to offer the world a poor reflection of your writing.

There are some writers, however, who are doing a spectacular job of incorporating their personal/writing life into their blogs.

Here's a good example of a writer who's doing it well. The Week 4 add to my blogroll:
Shanghai Adventures of a Trailing Spouse by Kristin Bair O'Keeffe

This link takes you to the home page of Kristin's website, which is stunning. This is one great looking website/blog. But lest you writers think I'm choosing style over substance, check out her blog. Her posts are well-crafted and offer great insight into her adventurous writing life as she writes her first novel.

There's much here to offer inspiration to other writers. I especially love this post she did recently, Writing: On Process. The Novel as Pie Crust.

Kristin, please tell us: Did you design this site on your own? Do you take these beautiful photographs? And has keeping the blog helped motivate you to keep pushing forward on your novel?

Shanghai Adventures of a Trailing Spouse is now, forever and always, emblazoned on my blogroll hall of fame.

There's still 16 weeks/16 blogs to go, so keep the nominations coming!

Keep Writing,
Maria


   


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Friday, September 07, 2007 3:08:28 PM (GMT Daylight Time, UTC+01:00)  #  Comments [3]
# Wednesday, September 05, 2007
AN ARSONIST'S GUIDE + VISUAL AIDS!
Posted by Brian

Hi Writers,
As I wrote a few posts ago (see "the memoirizer" post below), I just had the opportunity to interview writer and fellow Cincinnatian Brock Clarke about his new novel An Arsonist's Guide to Writers' Homes in New England.

This novel is such a delightful skewering of the literary world, I think it's a book you writers would enjoy and quite possibly relate to.

Here's one of my favorite excerpts from An Arsonist's Guide:

I took my leave of the women (mostly) and the cafe and began wandering through the bookstore proper, making my way to the memoir section. I didn't take too long. The memoir section, it turned out, was the biggest section by far in the whole bookstore and was, in its own way, like the Soviet Union of literature, having mostly gobbled up the smaller, obsolete states of fiction and poetry. On the way there, I passed through the fiction section. I felt sorry for it immediately: it was so small, so neglected and poorly shelved, and I nearly bought a novel out of pity, but the only thing that caught my eye was something titled The Ordinary White Boy. I plucked it off the shelf. After all, I'd been an ordinary white boy once, before the killing and burning, and maybe I could be one again someday, and maybe this book could help me do it, even if it was a novel and not useful, generically speaking. On the back it said that the author was a newspaper reporter from upstate New York. I opened the novel, which began, "I was working as a newspaper reporter in upstate New York," and then I closed the book and put it back on the fiction shelf, which maybe wasn't all that different from the memoir shelf after all, and I decided never again to feel sorry for the fiction section, the way you stopped feeling sorry for Lithuania once it rolled over so easily and started speaking Russian so soon after being annexed.

Interesting meta-fiction aside: The Ordinary White Boy is Brock's first novel. You have to respect a writer who makes fun of his first novel in his second novel.

Anyway, in the spirit of being a good bloggess, I'm attempting to bring you more relevant visual aids, which are not easy to come by when you're writing about writers, let me tell you.

Brock did a photo shoot for us yesterday and here's a picture of Brock and me, taken right after I talked him into my convoluted scheme of shooting him on the front porch of a fenced in burned-out-shell of a house with a "No Trespassing" sign prominently displayed.

Just for your own safety, you might want to make a mental note of this in case I ever interview you. Thanks for being such a good sport Brock (and thanks to Lisa Wurster for the lovely photos).

Keep Writing,
Maria 






 
 

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Wednesday, September 05, 2007 4:12:41 PM (GMT Daylight Time, UTC+01:00)  #  Comments [5]
# Tuesday, September 04, 2007
Announcing a new series: OFF THE PAGE
Posted by maria

Hi Writers,
Anyone who still doubts the rising significance of blogs—especially in the publishing world—needs to check out this article from the Sunday New York Times.

The Author Will Take Q.s Now

It's a lowdown on the new age of book tours via blogdom. Here's an excerpt:

Bloggers have written about books since, well, the beginning of blogging. But a blog book tour usually requires an author or publicist to take the initiative, reaching out to bloggers as if they were booksellers and asking them to be the host for a writer’s online visit. Sometimes bloggers invite authors on their own. In an age of budget-conscious publishers and readers who are as likely to discover books from a Google search as from browsing at a bookstore, the blog book tour makes sense.

Anyway, this article got me thinking that I'd really enjoy opening this blog up to author interviews, and I think you writers would enjoy that, too.

There's never quite enough space in the print version of Writer's Digest to include all of the interviews I'd like to include. So I'm starting a new series here on The Writer's Perspective:

Off The Page: The unbound WD Interview

I'll be kicking this series off next week, so stay tuned. Authors, publicists, agents, if you'd like to pitch me an interview, please send press releases to writersdigest@fwpubs.com with "Off the Page" in the subject line.

And writers, please drop me a comment and let me know who you'd like to see on "Off the Page."

Keep Writing,
Maria



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Tuesday, September 04, 2007 2:37:44 PM (GMT Daylight Time, UTC+01:00)  #  Comments [3]
# Friday, August 31, 2007
PROJECT 20/20 BUILD MY BLOGROLL: WEEK 3 ADD!
Posted by maria

Hi Writers,
It's the third week in my Project 20/20. My goal: to add one writer's blog to my blogroll each Friday for 20 weeks.

I have a personal favorite to add to the blogroll this week, because it's a blog I really think you will all enjoy and take something away from:
A Newbie's Guide to Publishing by J.A. Konrath, author of the Lt. Jack Daniels thriller series.

I find a lot of what's on Joe's blog helpful to writers, especially in terms of learning how to market your work. Joe's written several great marketing articles for Writer's Digest and it's really been my pleasure to work with him for the past few years. He's so gracious in terms of sharing what he's learned about the publishing world with other writers, and he does so in a way that's always refreshing, down-to-earth and positive.

Of course, he's figured this whole blogging thing out, too. Joe really knows how to cut to the chase and give you something meaningful to think about at the same time. Here's an especially pertinent post:

Blogging is not temporary
Blogging, like newspaper and radio, is often mistaken for a disposable form of information. Yet I get lots of hits from Google on old blog posts, and many of them continue to accrue comments.

Pay attention to what you're posting today, you bloggers of blogland. Because it will still be around tomorrow. If your posts are without purpose, you're not doing yourself a service.

Let me repeat that: Blogging Isn't Temporary. What you do now may one day be surfed by someone who isn't even born yet, and that path will lead back to you. Do you want that path to result in interest or apathy?

Think about why you blog, and what purpose it's serving. Look at your last fifty entries. Will they be of any interest to someone in 2017? If not, why do you think they are of any interest to anyone now?

That's why I don't do memes. That's why I don't blog about personal stuff. That's why I don't push my own books constantly—no one ever seeks out ads. And that's why, except on rare occassions, I don't blog about events, peers, friends, family, or what I watched on TV last night.

Your blog is a tool. But too many people are using hammers to scratch their asses rather than drive nails. If you blog as a form of entertainment, that's no problem—have fun. If you blog to increase your name recognition, you may be doing more harm than good.


A Newbies Guide to Publishing
is the 3rd writer's blog to be forever carved into the trunk of my blog tree. I raise a shot of Jack to you, Joe Konrath, on behalf of writers everywhere!

Keep the nominations coming. There are still 17 blogs to add!

Keep Writing,
Maria



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Friday, August 31, 2007 8:14:24 PM (GMT Daylight Time, UTC+01:00)  #  Comments [1]
# Thursday, August 30, 2007
Just for Kicks
Posted by maria

Hi Writers,
I just finished interviewing Brock Clarke about his great, funny new novel (cleverly disguised as a memoir) The Arsonist's Guide to Writers' Homes in New England.

You'll have to wait a few months for the interview. But do check out the website for his book, which features a memoirizer: type in your (real or made up. Probably made up) information and the memoirizer will write your bookjacket blurb. Quite the creative publicity department, you must admit.

To get your own memoirizer blurb go to:
http://arsonistsguide.com/memoirizer.html

Here's the blurb the memoirizer wrote for me: (hee)

Who I Was 
Who I Am 
and 
Who I Want to Be 

A Memoir
by Maria Schneider

In Who I Was, Who I Am, and Who I Want to Be, Maria Schneider tells the almost too- remarkable-to-be-true story of her rise from villain to hero, including her struggle to overcome her sexual voraciousness, her troubled relationship with her partner and children, and her addiction to drugs, all of which lead her to a life of crime and to rehab, where she found redemption and the strength and wisdom to write this cautionary memoir about the power and resiliency of the human condition.


Feel free to post your memoirizer blurbs here, too.
Keep Writing,
Maria



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Thursday, August 30, 2007 8:59:48 PM (GMT Daylight Time, UTC+01:00)  #  Comments [2]
# Tuesday, August 28, 2007
HER VOICE SOUNDS LIKE MONEY...
Posted by maria

Hi Writers,
Like that headline? Drew you in didn't it? Made your heart pick up the beat a bit, maybe? And your palms got a little sweaty. Money has a way of doing that to people.

The October issue of Writer's Digest is all about writing and money. I've noticed that, for some reason, combining the two seems to make many writers very, very nervous. Guilty even.

I felt like I was being a bit crass, frankly, when I wrote the editor's note for the issue. Here's what I wrote:

The Truth About Money
If there's a dirty little secret in the writing world—it's money.

Who's making it, who's not, how to get more of it and how to act like it's not really that important. We writers often like to pretend that thoughts and worries about money are secondary to our loftier artistic goals.

Well, here's a dirty little truth: Money is important. William Shakespeare wrote for money. Mark Twain wrote for money. Stephen King writes for money. You don't have to feel guilty about wanting or needing to make money from your writing—there's a well-worn path before you.

Even as I was writing this, knowing it sounded somewhat crass and definitely non-ivory-towerish, I felt like a weight was being released from my chest. I knew then this was something that was really bothering me, somehow, and I think it must bother other writers, too.

Why do we feel guilty wanting to make money from our writing? Is this something the world does to writers—or something we do to ourselves? Do you expect to make money from your writing? Do you feel guilty asking to be paid for your writing? Tell me why...

Keep Writing,
Maria
p.s. In case you, like me, slept through high school lit, that headline is a quote from F. Scott Fitzgerald's The Great Gatsby describing his money-loving Zelda-esque character Daisy Buchanan.





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Tuesday, August 28, 2007 2:50:23 PM (GMT Daylight Time, UTC+01:00)  #  Comments [17]
# Friday, August 24, 2007
PROJECT 20/20: WEEK 2 ADD!
Posted by maria

Hi Writers,
I had another fabulous Friday scanning through the many great writing blogs that have been nominated for my project.

Brief but potentially interesting sidenote: Many, many writers have cats, and post multiple photos of cats on their blogs. Kind of made me want to get my own feline to be part of the club. Peer pressure, you know.

Anyway, back to my blogroll project. For various reasons having nothing to do with this project I was feeling a little blue today and really needed a good laugh. Well, I'm so glad I found this blog because it gave me exactly what I needed:
Screw You!: Daily (or thereabouts) diatribes of a frenzied freelancer by Kathy Kehrli.

Irreverently innovative, hilariously hostile and frankly funny, this is your go-to blog to blow off a little steam with your writing buddy Kathy, as she sounds off on the dastardly deeds of her clientele. She also has a straight-up, buttoned down website The Flawless Word and blog for her freelance business with very solid information. Check out both. You may find yourself wondering: Is this really the same person? I do wonder what happens if one her clients inadvertantly stumbles upon her Screw You! blog. Kathy, please get on here and tell us: How do you keep from getting caught, and/or what do you do when you get caught?

Also, I realize this is an unfair advantage, but I gave Kathy bonus points for being from Scranton, PA, the fictional setting of my favorite TV show The Office.

Screw You! is now, forever and always inscribed on my blogroll. Could yours be next? Find out next Friday. Keep nominating your favorite writing blogs right here in my comments.

Keep Writing,
Maria
P.S. As you may have noticed, I tend to over-use alliteration when I'm down. All apologies for that.


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Friday, August 24, 2007 7:16:37 PM (GMT Daylight Time, UTC+01:00)  #  Comments [4]
# Friday, August 17, 2007
PROJECT 20/20: AND MY FIRST ADD
Posted by maria

Hi Writers,
Wow, thanks for all of the nominations for my Project 20/20: Build my Blogroll. I had a wonderful day sifting through the 50 or so blogs nominated. If you get a chance, go check out some or all of the blogs mentioned in my comments section below, there's some great stuff there.

But alas, I had to choose just one for today. And it is:
The Urban Muse: Adventures in Reading, Writing and Living the Creative Life by Susan Johnston

Copywriter by day, freelancer by night, Susan is a young writer who's chronicling her professional writing life, as well as offering resources for her fellow writers. She has some great interviews with industry insiders as well as lots of helpful tips. One of my favorites posts is: Five Ways to Promote Your Blog. Susan's tone is personal yet still polished and professional. The design is clean and readable. There's so much helpful information on her blog, really, I think I'm going to have to get her to do some writing for Writer's Digest. Susan, please do stop by and tell us how you find the time to put this all together.

Susan's URL is now inscribed on my blogroll, which is going to be filled by the end of this year. 20 blogs in 20 weeks. Be my BFF* (blog friend forever). Keep the nominations coming.


Keep Writing,
Your Bloggess (aka "The Pit Boss")
Maria
P.S. you should try to get a job where someone pays you to look at blogs all day, it's really quite entertaining.

* apologies for the lame yet ironic use of IM-speak.
 



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Friday, August 17, 2007 7:54:59 PM (GMT Daylight Time, UTC+01:00)  #  Comments [12]
# Friday, August 10, 2007
PROJECT 20/20: HELP ME BUILD MY BLOGROLL
Posted by maria

Hi Writers,
I'm kicking off a new project here on my blog: Project 20/20. No, this is not an attempt to solicit funds for my Lasik© surgery (although, if you like, send c/o Writer's Digest, 4700 E. Galbraith Rd., Cincinnati, OH 45236).

This purpose of this project is to build my blogroll. I've been thinking, you know, blogging is all about sharing and connecting and being part of larger and larger circles now, isn't it?

Now, look at my blogroll. I know, except for the (entirely awesome) WD Blogs, it's skimpy. Not being a very good bloggess now am I? (Correct me if I'm wrong, but I'm pretty sure I just made up the word "bloggess").

So here's the deal: There are 20 Fridays left in 2007. Starting next Friday, I'm going to highlight one writer's blog each week then add it to my guaranteed-to-be-fabulous blogroll.

I'm looking for blogs that:
• are dedicated to the topic of writing and/or publishing
• are updated frequently
• are owned and maintained by private individuals

So if you want me to check out your blog, drop a comment here.

Keep Writing,
Maria
p.s. there's still a raging debate on the f*** word going on in the forum.
Thanks to all who expounded so eloquently on the f*** word, especially Jay, who wrote a Master's thesis on the topic in my comments section. This is for you Jay: u*********.





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Friday, August 10, 2007 6:04:41 PM (GMT Daylight Time, UTC+01:00)  #  Comments [88]
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